Introducing the New Range Rover
The original luxury SUV ushers in a new era of modernity and refinement. The new Range Rover heads into its fifth generation and promises to debut a new style and a new way to interact with automotive technology. In a company press release, Thierry Bollore, CEO of Jaguar Land Rover, acknowledged that "The New Range Rover is a superb manifestation of our vision to create the world's most desirable luxury vehicles, for the most discerning of customers. It writes the next chapter in the unique story of pioneering innovation that has been a Range Rover hallmark for more than 50 years."